Champagne Bottle Painting for New Year’s Eve: A Luxury Brand Experience for Chase Sapphire Reserve
A Personalized New Year’s Eve Experience Inside a VIP Lounge
New Year’s Eve events call for something unforgettable, and live personalization delivers exactly that. For a luxury New Year’s Eve celebration, I was invited to provide live champagne bottle painting inside the Delilah restaurant, hosted within the Chase Sapphire Reserve VIP Lounge. Each guest received a complimentary champagne bottle, personalized live on-site; transforming a celebratory drink into a keepsake worthy of the moment.
Live Bottle Painting with Guest-Selected Designs
To keep the experience interactive and guest-led, attendees were invited to choose between two custom hand-painted designs:
A floral design, elegant and timeless
A New Year’s–themed design, festive and celebratory
Guests loved being able to select the style that best matched their personality, making each bottle feel intentional and personal — even within a high-volume, high-energy New Year’s Eve setting.
Watching each bottle come to life in real time created a natural point of engagement, with guests stopping to observe the process, ask questions, and photograph their finished bottles before heading back into the celebration.
Why Live Bottle Painting Works for Luxury Brand Events
Live bottle painting is especially effective for VIP lounges, influencer events, and premium brand activations because it blends artistry with experience:
The product becomes both gift and entertainment
Guests stay longer at the activation
Each piece feels exclusive and one-of-a-kind
Finished bottles are highly shareable on social media
For New Year’s Eve in particular, personalization adds meaning to an already emotional moment — guests aren’t just celebrating midnight, they’re taking home a physical reminder of the experience.
Customization at Scale for High-End Events
This activation demonstrates how live personalization can be strategically scaled without losing its luxury feel. By offering curated design options rather than unlimited customization, the experience stayed efficient, elevated, and visually cohesive - a key consideration for agency-produced events.
This approach works beautifully for:
Credit card and financial brand lounges
Luxury hospitality events
Influencer and media nights
Product launches and holiday activations
Live Bottle Painting & Personalization for Brand Events in Los Angeles
Based in Los Angeles, I specialize in live bottle painting, calligraphy, and engraving for brand events, VIP experiences, and experiential marketing activations. Every design is developed to align with the brand’s aesthetic, audience, and event flow.
From champagne and spirits to fragrance bottles and custom packaging, live personalization transforms branded products into memorable, take-home experiences.
Planning a brand event or VIP activation?
Let’s create a live personalization experience your guests will remember — and photograph — long after the event ends.